Your Brand Archetype results are in!
You’ve just uncovered your unique brand archetype, a powerful insight into the energy, voice, and presence your brand naturally expresses. Your archetype is a practical tool to help shape the look, feel and sound of your brand in a way that actually feels like you!
And now that you’ve discovered this part of your brand essence, here’s how to start using it:
→ Use your archetype to guide your visuals, from colours and fonts to imagery and style.
→ Let it shape your tone of voice and messaging so your words feel natural and attract the right people.
→ Reflect it in your content and client experience to create a consistent, aligned brand that flows with ease.
Read your result below
C – The Creative Dreamer
Your entrepreneurial venture is a creative playground, offering you the freedom to work whenever inspiration strikes. You prioritise self-expression and freedom and follow your inner voice to guide your path. You aim to infuse the world with creativity and joy by building a business that allows for authentic, fulfilling work.
“When you understand the essence of your brand, everything else starts to fall into place, your visuals, your voice, your confidence.”
Ready to turn your quiz result into visuals?
Here’s the best next step based on your archetype, so you can move forward with clarity and confidence, and have a brand that feels like an extension of you!
For The Creative Dreamer
You’re full of ideas and creativity and your brand should be too.
If you’ve already got your vision mapped out, The Visual Phase will help you bring it to life visually, with a flexible, elevated identity that matches your style and spirit.
Or if your content just needs a refresh, The Content Glow-Up will give you a beautiful, consistent visual presence that still feels fluid and free.
👉 Want your brand to look as creative as it feels?
Success stories
“This workbook was very helpful to find clarity and a meaningful direction for my potential future business, through the definition of the core values and the brand essence particularly. I feel more confident to plan and draw the path towards it.”
— Giulia M., Yoga Teacher
“Using this brand workbook has helped me clarify my brand values, giving me a clear direction that resonates with my ideal audience. Identifying my brand archetype was particularly insightful—it has shaped the way I communicate and present my business. The customizable Canva templates are the perfect next step to bring the brand to life. I highly recommend this guide to anyone looking to build a strong, authentic brand!”
— Eleonora G., Yoga & Meditation Teacher, Life Coach, Artist, Fashion Designer
“I found the workbook incredibly helpful, informative, and thought-provoking. The exercises, especially discovering key value words and brand archetypes, were eye-opening and helped me gain clarity on how to attract my dream clients. Highly recommend!”
— Jonathan T, Holistic Coach & Yoga Teacher
“Stef’s guidance on my brand essence has given me so much confidence and a boost. I feel it gives my work more flavour and the Canva design boards gave my work colour and a professional edge. I have been drowning in what direction to go in and it definitely helped me to feel clearer.”
— Esther S., Heart Centred Photographer